Kylie Jenner Launches Anti-Bullying Campaign on Instagram

Sep 2, 2015 at 4:21 pm |
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Kylie Jenner Reminds Us #IAmMoreThan

#IAmMoreThan campaign

Source: Instagram @kyliejenner

Kylie Jenner has been using her social media powers for good recently, and in lieu of showing off her lips and bum, the reality celebrity just launched her new initiative to help fight bullying.


The campaign, centered around the hashtag #IAmMoreThan, which is meant to remind people that we are all more than the superficial values that others assign to us. Kylie herself recently shared her personal experiences with bullying on Snapchat — yes, even a Jenner was bullied, “since the age of 9” by what seems like “the whole world.” Which is understandable considering the amount of criticism the 18-year-old faces on her social media accounts on a daily basis.

But Kylie Jenner isn’t interested in throwing herself a pity party, she wants to “let others with bullies out there know that they’re not alone.” And #IAmMoreThan is the perfect tool to further this goal.

#IAmMoreThan campaign

Source: Instagram @kyliejenner

In her most recent effort to communicate the message to spread love Kylie will feature six different people on her Instagram account who have struggled with bullying. “I am so excited to launch my new @Instagram campaign #IAmMoreThan,” writes Kylie. “For the next six days, I will be sharing stories of 6 incredible people who have become heroes in their own way by taking #bullying and turning it into something positive.”

Meet the first incredible person to kick off Kylie’s new campaign, Renee…

Kylie’s using her social media power to do something amazing.