Maroon 5 (@maroon5) January 11, 2015
Maroon 5 had a special surprise planned for a couple lucky newlyweds in Los Angeles December 16th. And it involved crashing weddings.
In the process of shooting the music video for their latest hit single “Sugar,” the band decided to film a surprise impromptu live performance of their funk-pop song at random wedding receptions. And who better to get for the music video than David Dobkin, the director of the film Wedding Crashers? The video starts off with frontman Adam Levine, who you may know better from the popular singing competition show The Voice, announcing the band’s intentions for the music video, saying:
“We’re gonna drive across L.A. and hit every wedding we possibly can. It’s gonna be awesome.”
Upon arriving at each wedding venue, the film crew would bombard the ceremony, with camera’s rolling, and set up the stage for the band’s arrival. Many guests stare at the commotion with bewilderment, curiosity, and discontent. The manager would then attempt to reassure the guests, and most importantly the father of the bride, that the sudden disturbance will all be worth the wait. And to their surprise, as you see in the video, the wedding disruption was well worth it.
After the music starts, Maroon 5 reveal themselves, and the couples’ reactions are priceless.
Then after a long day’s work, Levine released a statement saying:
“It was an out of body experience. I had no idea I would be affected by the overwhelming reactions we received from the couples and guests. Being able to create an unforgettable experience for several people was the highlight of it all.”
According to Rolling Stone, Dobkin said about the making of the music video “Sugar,” “It was one of the great experiences of my career making the ‘Sugar’ video with Adam and the boys. Literally lightning in a bottle.”
The music video makes its TV debut Saturday, January 17th at 9 a.m. on VH1’s Top 20 Countdown.But you can check it out now below…
If someone could crash your wedding, who would you want it to be? Maroon 5?